Project Feasibility - Mesly, Olivier
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This book presents a set of tools that will aid in deciding whether a project should go ahead, be improved, or abandoned altogether by pinpointing its vulnerabilities. It offers a review of project feasibility analysis, and more critically, psychodynamic aspects that are often neglected, including how stakeholders interact. It provides a complement to the common techniques used for analyzing technical, financial, and marketing feasibility. The goal is to identify "hidden truths" and eliminate those gray areas that jeopardize the success of a given project. The focus is on uncovering points of…mehr

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Produktbeschreibung
This book presents a set of tools that will aid in deciding whether a project should go ahead, be improved, or abandoned altogether by pinpointing its vulnerabilities. It offers a review of project feasibility analysis, and more critically, psychodynamic aspects that are often neglected, including how stakeholders interact. It provides a complement to the common techniques used for analyzing technical, financial, and marketing feasibility. The goal is to identify "hidden truths" and eliminate those gray areas that jeopardize the success of a given project. The focus is on uncovering points of vulnerabilities in four key aspects of a project: People, Power, Processes, and Plan.
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Autorenporträt
Olivier Mesly teaches university courses in Project Feasibility in English, French and Spanish around the world. He is currently associated as a professor with two Canadian universities (one in Québec and the other one in Nova Scotia, Canada) where he teaches six to seven courses a year. Olivier completed a postdoctoral fellowship at HEC Montreal, has graduated as a doctor of business administration at the University of Sherbrooke, holds an MBA in international marketing from Guelph University and has a BA in Japanese studies from McGill University with honours as well as a diploma in Public relations from the same university. He has seven books, various case studies and more than thirty scientific articles to his credit. He serves as a consultant on project feasibility for various Canadian companies, small and large, as well as for government agencies.