Gopal Thapa, Rojan Shrestha

PSYCHOLOGICAL FACTORS INFLUENCING WOMEN ENTREPRENEURIAL INCLINATION

On Management Graduates of Nepal

• Broschiertes Buch

Produktbeschreibung

This book is based on the joint research of Dr. Gopal Thapa and Rojan Shrestha which aims to examine the psychological factors of young management graduates' entrepreneurial inclination. It identifies psychological factors influencing young management women's graduates, such as attitude, subjective norms, extroversion, and aspiration, while also examining how these psychological factors influence women's entrepreneurial inclinations. This study addresses the psychological factors that influence young women management graduates' intentions to operate and start an entrepreneurial venture. This study aims to evaluate the psychological factors of women in Nepal that are to be focused on in the future to encourage and support these young enthusiasts to be entrepreneurs. As entrepreneurship has been a key tool for economic growth and creates platforms for professionalism in women, this study helps to identify the necessary psychological attributes to focus entrepreneurial inclination on women.

Produktdetails

• Verlag: LAP Lambert Academic Publishing
• Seitenzahl: 140
• Erscheinungstermin: 10. Januar 2024
• Englisch
• Abmessung: 220mm x 150mm x 9mm
• Gewicht: 227g
• ISBN-13: 9786207457571
• ISBN-10: 6207457579
• Artikelnr.: 69902294

Autorenporträt

Dr. Gopal Thapa is a prominent associate professor at Tribhuvan University, Nepal.  He has 25 years of experience in University education. He is the author of the famous book, "Dictionary of Marketing" which has been endorsed by  Philip Kotler. Mr. Rojan Shrestha is MBM graduate and works as a research assistant under Dr. Gopal Thapa.