With a clear and conversational tone, this engaging, accessible textbook provides an introduction to research methodology. The book uses interesting research examples pertinent to students' lives to keep the reader engaged. The text is intended for undergraduate students in research methods courses in psychology departments.
With a clear and conversational tone, this engaging, accessible textbook provides an introduction to research methodology. The book uses interesting research examples pertinent to students' lives to keep the reader engaged. The text is intended for undergraduate students in research methods courses in psychology departments.
Wendy Heath earned a doctorate in Experimental Psychology in 1992 with a focus in cognitive and social psychology and was the recipient of Rider University's Iorio Faculty Research Prize in 2015. She has enjoyed teaching research methods to and conducting research with undergraduates for over twenty years. Dr Heath has also shown her support for student research by creating the American Psychology-Law Society Award for Best Undergraduate Research Paper, awarded annually since 2006. She is a member of the American Psychological Association, the Society for the Teaching of Psychology and the Association for Psychological Science.
Inhaltsangabe
1. Introduction to research methodology 2. Developing research ideas and hypotheses 3. Ethics 4. Defining and measuring variables 5. Descriptive research methods 6. Correlations 7. Survey research 8. Experimentation with one independent variable 9. Factorial designs: experiments with more than one independent variable 10. Quasi-experimental designs 11. Small-N designs 12. External validity 13. Online research 14. Writing about and presenting your research Appendix.
1. Introduction to research methodology 2. Developing research ideas and hypotheses 3. Ethics 4. Defining and measuring variables 5. Descriptive research methods 6. Correlations 7. Survey research 8. Experimentation with one independent variable 9. Factorial designs: experiments with more than one independent variable 10. Quasi-experimental designs 11. Small-N designs 12. External validity 13. Online research 14. Writing about and presenting your research Appendix.
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