Our individuality is partly shaped by encounters with the external world so it is inconceivable that we are unaffected by the planned management of public communications which manages much of our external experience. Exploring one of the most important mediators between organizations and individual encounters - public relations - is long overdue
Our individuality is partly shaped by encounters with the external world so it is inconceivable that we are unaffected by the planned management of public communications which manages much of our external experience. Exploring one of the most important mediators between organizations and individual encounters - public relations - is long overdue
Simon Moore is Senior Lecturer at Bentley College, USA where he specializes in public affairs, issues and risk management, crisis planning, developing new business proposals and environmental communication. He has published, presented and consulted in Britain, Canada and the United States and is the author of several books.
Inhaltsangabe
1. PR and individuality 2. PR and individuality. "Roots and beginnings." 3. PR, and the inner and exterior lives of individuals. 4. PR, power and neuroscience 5. PR's future: science and the mind 6. Choice's infinite variety 7. Expanding individuality: from human to machine 8. Machine individuality and M2M PR 9. PR and the fate of individuality
1. PR and individuality 2. PR and individuality. "Roots and beginnings." 3. PR, and the inner and exterior lives of individuals. 4. PR, power and neuroscience 5. PR's future: science and the mind 6. Choice's infinite variety 7. Expanding individuality: from human to machine 8. Machine individuality and M2M PR 9. PR and the fate of individuality
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