This book tells the story of how the unorthodox liberalism of the public sector svengali Stephen Tallents helped reshape public life for a new social, political and technological age.
This book tells the story of how the unorthodox liberalism of the public sector svengali Stephen Tallents helped reshape public life for a new social, political and technological age.
Scott Anthony is a Research Associate at the University of Cambridge
Inhaltsangabe
1. After the Great War: The origin of public relations 2. Beginnings: The Empire Marketing Board, 1926-33 3. 'The projection of England' and documentary cinema 4. A triumph of public relations: The GPO, 1933-35 5. The limits of public relations: The BBC and The Ministry of Information 6. Rebuilding the nation: The Festival of Britain and the formation of the Institute of Public Relations 7. Conclusion Notes Appendix: 'The projection of England' by Sir Stephen Tallents Bibliography Index
1. After the Great War: The origin of public relations 2. Beginnings: The Empire Marketing Board, 1926-33 3. 'The projection of England' and documentary cinema 4. A triumph of public relations: The GPO, 1933-35 5. The limits of public relations: The BBC and The Ministry of Information 6. Rebuilding the nation: The Festival of Britain and the formation of the Institute of Public Relations 7. Conclusion Notes Appendix: 'The projection of England' by Sir Stephen Tallents Bibliography Index
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