Esther Olaniyi

Public Relations for Startup Success

Building Your Brand and Buzz

• Broschiertes Buch

Produktbeschreibung

"PR for Startup Success: Building Your Brand and Buzz" is a comprehensive guide aimed at empowering early-stage companies to navigate the intricate realm of public relations. The book underscores the pivotal role PR plays in fostering brand recognition and attracting crucial stakeholders like investors and consumers. By elucidating fundamental PR strategies tailored to startups, it offers a roadmap for establishing a compelling brand narrative, setting clear objectives, and leveraging cost-effective tactics to generate buzz.Central to the book's ethos is the notion that startups must craft a distinctive story that resonates with their target audience. By honing in on unique selling points and effectively communicating their value proposition, startups can carve out a niche in a crowded marketplace. By providing actionable insights, real-world case studies, and strategies for overcoming PR challenges, "PR for Startup Success" equips entrepreneurs with the tools needed to navigate the dynamic PR landscape and propel their ventures toward sustainable growth and success.

Produktdetails

• Verlag: LAP Lambert Academic Publishing
• Seitenzahl: 84
• Erscheinungstermin: 14. Juni 2024
• Englisch
• Abmessung: 220mm x 150mm x 6mm
• Gewicht: 143g
• ISBN-13: 9786207804979
• ISBN-10: 620780497X
• Artikelnr.: 70991491

Autorenporträt

Esther Olaniyi is a dynamic PR expert with extensive experience in developing compelling narratives and strategic communication campaigns. Proficient in utilizing both traditional and digital channels, she excels in spearheading impactful PR initiatives. Authoring several books on PR, she holds a Master's Degree in CCM from Coventry University, UK.