Public Relations Research Annual
Volume 3
Herausgeber: Grunig, Larissa A; Grunig, James E
Public Relations Research Annual
Volume 3
Herausgeber: Grunig, Larissa A; Grunig, James E
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First Published in 1991. Routledge is an imprint of Taylor & Francis, an informa company.
First Published in 1991. Routledge is an imprint of Taylor & Francis, an informa company.
Produktdetails
- Produktdetails
- Verlag: Taylor & Francis
- Seitenzahl: 248
- Erscheinungstermin: 9. Dezember 2011
- Englisch
- Abmessung: 229mm x 152mm x 13mm
- Gewicht: 340g
- ISBN-13: 9780415515580
- ISBN-10: 0415515580
- Artikelnr.: 57039985
- Verlag: Taylor & Francis
- Seitenzahl: 248
- Erscheinungstermin: 9. Dezember 2011
- Englisch
- Abmessung: 229mm x 152mm x 13mm
- Gewicht: 340g
- ISBN-13: 9780415515580
- ISBN-10: 0415515580
- Artikelnr.: 57039985
Grunig, Larissa A.; Grunig, James E.
Contents: Preface. Part I: Research Reviews.J.D. Pincus
R.E. Rayfield
M.D. Cozzens
The Chief Executive Officer's Internal Communication Role: A Benchmark Program of Research. H.M. Culbertson
Role-Taking and Sensitivity: Keys to Playing and Making Public Relations Roles. Part II: Reports of Original Research.P.J. Creedon
Public Relations and "Women's Work": Toward a Feminist Analysis of Public Relations Roles. L.A. Grunig
Court-Ordered Relief from Sex Discrimination: Implications for Women Working in Development Communication. P. Murphy
The Limits of Symmetry: A Game Theory Approach to Symmetric and Asymmetric Public Relations. K.T. Theus
Organizational Ideology
Structure and Communication Efficacy: A Causal Analysis. J.D. Pincus
L. Acharya
E.P. Trotter
C. St. Michel
Conflict Between Public Relations Agencies and Their Clients: A Game Theory Analysis. J.K. Van Leuven
M.D. Slater
How Publics
Public Relations
and the Media Shape the Public Opinion Process. R.L. Heath
W. Douglas
Effects of Involvement on Reactions to Sources of Messages and to Message Clusters. M.A. Ferguson
J. Myer Valenti
G. Melwani
Communicating with Risk Takers: A Public Relations Perspective.
R.E. Rayfield
M.D. Cozzens
The Chief Executive Officer's Internal Communication Role: A Benchmark Program of Research. H.M. Culbertson
Role-Taking and Sensitivity: Keys to Playing and Making Public Relations Roles. Part II: Reports of Original Research.P.J. Creedon
Public Relations and "Women's Work": Toward a Feminist Analysis of Public Relations Roles. L.A. Grunig
Court-Ordered Relief from Sex Discrimination: Implications for Women Working in Development Communication. P. Murphy
The Limits of Symmetry: A Game Theory Approach to Symmetric and Asymmetric Public Relations. K.T. Theus
Organizational Ideology
Structure and Communication Efficacy: A Causal Analysis. J.D. Pincus
L. Acharya
E.P. Trotter
C. St. Michel
Conflict Between Public Relations Agencies and Their Clients: A Game Theory Analysis. J.K. Van Leuven
M.D. Slater
How Publics
Public Relations
and the Media Shape the Public Opinion Process. R.L. Heath
W. Douglas
Effects of Involvement on Reactions to Sources of Messages and to Message Clusters. M.A. Ferguson
J. Myer Valenti
G. Melwani
Communicating with Risk Takers: A Public Relations Perspective.
Contents: Preface. Part I: Research Reviews.J.D. Pincus
R.E. Rayfield
M.D. Cozzens
The Chief Executive Officer's Internal Communication Role: A Benchmark Program of Research. H.M. Culbertson
Role-Taking and Sensitivity: Keys to Playing and Making Public Relations Roles. Part II: Reports of Original Research.P.J. Creedon
Public Relations and "Women's Work": Toward a Feminist Analysis of Public Relations Roles. L.A. Grunig
Court-Ordered Relief from Sex Discrimination: Implications for Women Working in Development Communication. P. Murphy
The Limits of Symmetry: A Game Theory Approach to Symmetric and Asymmetric Public Relations. K.T. Theus
Organizational Ideology
Structure and Communication Efficacy: A Causal Analysis. J.D. Pincus
L. Acharya
E.P. Trotter
C. St. Michel
Conflict Between Public Relations Agencies and Their Clients: A Game Theory Analysis. J.K. Van Leuven
M.D. Slater
How Publics
Public Relations
and the Media Shape the Public Opinion Process. R.L. Heath
W. Douglas
Effects of Involvement on Reactions to Sources of Messages and to Message Clusters. M.A. Ferguson
J. Myer Valenti
G. Melwani
Communicating with Risk Takers: A Public Relations Perspective.
R.E. Rayfield
M.D. Cozzens
The Chief Executive Officer's Internal Communication Role: A Benchmark Program of Research. H.M. Culbertson
Role-Taking and Sensitivity: Keys to Playing and Making Public Relations Roles. Part II: Reports of Original Research.P.J. Creedon
Public Relations and "Women's Work": Toward a Feminist Analysis of Public Relations Roles. L.A. Grunig
Court-Ordered Relief from Sex Discrimination: Implications for Women Working in Development Communication. P. Murphy
The Limits of Symmetry: A Game Theory Approach to Symmetric and Asymmetric Public Relations. K.T. Theus
Organizational Ideology
Structure and Communication Efficacy: A Causal Analysis. J.D. Pincus
L. Acharya
E.P. Trotter
C. St. Michel
Conflict Between Public Relations Agencies and Their Clients: A Game Theory Analysis. J.K. Van Leuven
M.D. Slater
How Publics
Public Relations
and the Media Shape the Public Opinion Process. R.L. Heath
W. Douglas
Effects of Involvement on Reactions to Sources of Messages and to Message Clusters. M.A. Ferguson
J. Myer Valenti
G. Melwani
Communicating with Risk Takers: A Public Relations Perspective.