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This book is a classic essay on the role of advertising in the modern world. The author, Donald Nicoll, argues that advertising has become one of the most dominant forces in modern society and shapes our attitudes, desires, and perceptions. This book provides a fascinating insight into the broader socio-cultural implications of advertising and its impact on consumerism. This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work is in the "public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.
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