For first-time authors or the seasoned pro, this is the absolutely essential how-to for getting publicity--totally updated and expanded. This indispensable guide from a book publicity insider offers everything authors must know to assist their publishers in publicizing, marketing, and promoting their books, including: * Effective networking * Defining a target readership * Creating pitches for talk shows * Getting media coverage * Utilizing the Internet and other outlets * Preparing for interviews and tours * Hiring an independent publicist With totally revised and updated information, advice, and resources, the insiders all agree: "Read this book!—Ellen Levine, editorial director, Hearst Magazines.
Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.
Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.