Qualitative Research Methods for Media Studies - Brennen, Bonnie S. (Marquette University, USA)
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This fully updated third edition provides students and researchers with the tools they need to perform critically engaged, theoretically informed research using methods that include interviewing, focus groups, historical research, oral histories, ethnography and participant observation, textual analysis and digital research.

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Produktbeschreibung
This fully updated third edition provides students and researchers with the tools they need to perform critically engaged, theoretically informed research using methods that include interviewing, focus groups, historical research, oral histories, ethnography and participant observation, textual analysis and digital research.
Autorenporträt
Bonnie S. Brennen is Professor Emerita of Journalism and Media Studies at Marquette University and Editor-in-Chief of Journalism Practice. Her research addresses relationships between media, culture, technology and society. She is the author/editor of eight books and one novel, and her research has been published in edited books and academic journals. In October 2015 she was inducted into the University of Iowa School of Journalism and Mass Communication Hall of Fame.