This step-by-step guidebook provides detailed information on how to conduct a survey using questionnaires. All topics are covered, from planning a survey using objectives to writing up a report of the results. Two first-draft sample questionnaires are included, which give students material to evaluate and revise in light of the guidelines presented in the text. Includes Appendix A (Questions on Race Used in the 2010 Census), Appendix B (Sample Cover Letter for a Questionnaire), Appendix C (Sample Informed Consent Form), and Appendix D (Sample Follow-Up Postcard).
This step-by-step guidebook provides detailed information on how to conduct a survey using questionnaires. All topics are covered, from planning a survey using objectives to writing up a report of the results. Two first-draft sample questionnaires are included, which give students material to evaluate and revise in light of the guidelines presented in the text. Includes Appendix A (Questions on Race Used in the 2010 Census), Appendix B (Sample Cover Letter for a Questionnaire), Appendix C (Sample Informed Consent Form), and Appendix D (Sample Follow-Up Postcard).
Chapters 1. Planning Questionnaire Research 2. Writing Items to Collect Factual Information 3. Writing Items to Collect Demographic Information 4. Writing Items to Measure Attitudes 5. Writing Items to Evaluate Products, Services, and Programs 6. Conducting Item Try-Outs and an Item Analysis 7. Preparing a Questionnaire for Administration 8. Selecting a Sample of Respondents 9. Preparing Statistical Tables and Figures 10. Describing Averages and Variability 11. Describing Relationships 12. Estimating Margins of Error 13. Writing Reports of Questionnaire Research Appendix A: Questions on Race Used in the 2010 Census Appendix B: Sample Cover Letter for a Questionnaire Appendix C: Sample Informed Consent Form Appendix D: Sample Follow-up Postcard Appendix E: Table of Random Numbers Appendix F: Introduction to Statistical Significance Appendix G: Other Computational Procedures Appendix H: Sample Questionnaire: Attitudes Toward Statistics Questionnaire Appendix I: Sample Questionnaire: Campus Bookstore Evaluation Appendix J: Checklist of Guidelines
Chapters 1. Planning Questionnaire Research 2. Writing Items to Collect Factual Information 3. Writing Items to Collect Demographic Information 4. Writing Items to Measure Attitudes 5. Writing Items to Evaluate Products, Services, and Programs 6. Conducting Item Try-Outs and an Item Analysis 7. Preparing a Questionnaire for Administration 8. Selecting a Sample of Respondents 9. Preparing Statistical Tables and Figures 10. Describing Averages and Variability 11. Describing Relationships 12. Estimating Margins of Error 13. Writing Reports of Questionnaire Research Appendix A: Questions on Race Used in the 2010 Census Appendix B: Sample Cover Letter for a Questionnaire Appendix C: Sample Informed Consent Form Appendix D: Sample Follow-up Postcard Appendix E: Table of Random Numbers Appendix F: Introduction to Statistical Significance Appendix G: Other Computational Procedures Appendix H: Sample Questionnaire: Attitudes Toward Statistics Questionnaire Appendix I: Sample Questionnaire: Campus Bookstore Evaluation Appendix J: Checklist of Guidelines
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