John Fiske

Reading the Popular

• Gebundenes Buch

Produktbeschreibung

Designed as a companion to Understanding Popular Culture, Reading the Popular gives the lie to theories that portray a mass audience that mindlessly consumes every product it is offered.

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Produktdetails

• Verlag: Taylor & Francis
• 2nd edition
• Seitenzahl: 186
• Erscheinungstermin: 30. September 2010
• Englisch
• Abmessung: 216mm x 140mm x 16mm
• Gewicht: 435g
• ISBN-13: 9780415596503
• ISBN-10: 0415596505
• Artikelnr.: 57047360

Autorenporträt

John Fiske is Professor Emeritus in the Department of Communication Arts at the University of Wisconsin-Madison, USA.

Inhaltsangabe

@contents: Selected Contents: Acknowledgements Why Fiske Still Matters
Henry Jenkins Reading Fiske and Understanding the Popular Kevin Glynn,
Jonathan Gray and Pamela Wilson Notes on Contributors Preface Chapter 1
Understanding Popular Culture Chapter 2 Shopping for Pleasure Chapter 3
Reading the Beach Chapter 4 Video Pleasures Chapter 5a Madonna Chapter 5b
Romancing the Rock Chapter 6 Everyday Quizzes Everyday Life Chapter 7 News,
History, and Undisciplined Events Chapter 8 Popular News Chapter 9 Searing
Towers References Index