Stefan Michael Genennig

Realizing Digitization-Enabled Innovation

A Service Systems Perspective for Management

• Broschiertes Buch

Produktbeschreibung

Stefan Michael Genennig explores digitization-enabled innovation with a service systems perspective. First, the author contributes to understanding the alterations in service systems brought about by digitization and the role of human agents. Based on this grounding, he develops a method for the integration of digital technologies for service innovation and designs a tool for the development of digitization-enabled value propositions. The findings provide valuable insights for managers aiming to integrate digital technologies for innovation, and add to service science.

Produktdetails

• Markt- und Unternehmensentwicklung Markets and Organisations
• Verlag: Springer Fachmedien Wiesbaden / Springer Gabler / Springer, Berlin
• Artikelnr. des Verlages: 978-3-658-28718-4
• 1st ed. 2020
• Seitenzahl: 276
• Erscheinungstermin: 11. Dezember 2019
• Englisch
• Abmessung: 210mm x 148mm x 16mm
• Gewicht: 364g
• ISBN-13: 9783658287184
• ISBN-10: 3658287187
• Artikelnr.: 58101213

Autorenporträt

Stefan Michael Genennig received his PhD in economic science from Prof. Dr. Kathrin M. Möslein at the Friedrich-Alexander University Erlangen-Nürnberg (FAU), Chair of Information Systems - Innovation & Value Creation, where he worked as research associate.

Inhaltsangabe

Digitization-enabled innovation: analysis of MDAX-listed companies.- Digital technology integration in service systems: identification of drivers and challenges in SMEs.- Managing digitization-enabled innovation in service systems: development of an integrated method for digital technology management for service innovation and design of a tool for the development of digitization-enabled value propositions.