Patients today are increasingly conscious of personal appearance, and much attention has been focused on the smile. Aesthetic dentistry is emerging as one of the most progressive and challenging branch of this field. The practice of aesthetic dentistry must be based on ethical principles with a realistic approach towards total dental health providing optimal aesthetics.A thorough knowledge of the principles behind the harmonious interrelationship of the 'pink' with the 'white' is imperative for all aesthetic dentists.Periodontal plastic surgery, although it includes those areas, encompasses a much broader range of treatment varying in complexity. These procedures are not only capable of enhancing the beauty of a patient's smile, but also may create restorative opportunities.Therefore, a precise implementation of perio-esthetics procedures in this emerging field of aesthetic dentistry mandates a complete understanding of all periodontal principles and its applications to achieve aperfect esthetic therapeutic outcome.