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The seventh edition of Spanish banking group BBVA's annual series is dedicated to unveiling the new digital business models for twenty-first century companies. Esteemed experts from BBVA, The Economist, Harvard University, Columbia Business School, Geoffrey Moore Consulting and more, contribute texts in accessible language.

Produktbeschreibung
The seventh edition of Spanish banking group BBVA's annual series is dedicated to unveiling the new digital business models for twenty-first century companies. Esteemed experts from BBVA, The Economist, Harvard University, Columbia Business School, Geoffrey Moore Consulting and more, contribute texts in accessible language.