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"From the #1 New York Times bestselling coauthor of Made to Stick, Switch, and The Power of Moments comes a revolutionary guide to fixing what's not working-in systems and processes, organizations and companies, and even in our daily lives-by identifying leverage points and concentrating resources to achieve our goals"--
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Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.
Praise for Upstream:
"Dan Heath has written the ultimate primer on the power of prevention, a work that deserves a prominent place on every leader's bookshelf. Packed with vivid stories and practical examples, Upstream is the rare book that can both revitalize your business and make our world a better place." -Daniel H. Pink, #1 New York Times bestselling author of When, Drive, and To Sell Is Human
"Dan Heath has written the ultimate primer on the power of prevention, a work that deserves a prominent place on every leader's bookshelf. Packed with vivid stories and practical examples, Upstream is the rare book that can both revitalize your business and make our world a better place." -Daniel H. Pink, #1 New York Times bestselling author of When, Drive, and To Sell Is Human