29,99 €
inkl. MwSt.
Versandkostenfrei*
Erscheint vorauss. 17. Juli 2025
payback
15 °P sammeln
  • Gebundenes Buch

A practical handbook examining how established businesses can use their unique advantages to fight back and win in a digital arena too often dominated by tech start-ups, disruptors and unicorns.

Produktbeschreibung
A practical handbook examining how established businesses can use their unique advantages to fight back and win in a digital arena too often dominated by tech start-ups, disruptors and unicorns.
Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.
Autorenporträt
Julian Birkinshaw and John Fallon, with Adam Bouzelmate