Over the next decades, the United States of Americawill experience a considerable change in itsdemographic profile. The changing demographics bringswith itself challenges that the retail industry willneed to prepare for. The majority of globalmodern-day shopping trends originated in the US, andthe global retail industry is again looking at US forthe new trends. This book focuses on how thesedemographic changes will influence retail trends,which will in turn influence the realm of retail realestate developments globally.
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