Reverse Auction Bidding is a recently developed auction method. In this form of bidding process, the roles of the bidders and the owner are interchanged in terms of the form of the economic transaction. The owner¿s objective is to drive the unit rates down and the bidder¿s objective is to maintain an acceptable profit level. A study into Reverse Auction Bidding commenced at Texas A&M University in 2004 and continues to this time, with this the eighteenth study in the series.
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