Lall Ramrattan, Michael Szenberg

Revolutions in Book Publishing

The Effects of Digital Innovation on the Industry

• Gebundenes Buch

Produktbeschreibung

Revolutions in Book Publishing uses dynamic methods to examine the evolution of the industry's transition from physical place to cyber space, analyzing the latest effects of technological innovations on the industry as well as their influence on distribution channels, market structure, and conduct of the industry.

Produktdetails

• Verlag: Macmillan Education / Palgrave Macmillan US / Springer Palgrave Macmillan
• Artikelnr. des Verlages: 978-1-137-57620-0
• 1st ed. 2016
• Seitenzahl: 147
• Erscheinungstermin: 5. November 2015
• Englisch
• Abmessung: 216mm x 140mm x 13mm
• Gewicht: 307g
• ISBN-13: 9781137576200
• ISBN-10: 1137576200
• Artikelnr.: 43778648

Autorenporträt

Lall Ramrattan holds a Ph.D from the New School for Social Research. He is an instructor at the University of California, Berkeley.

Inhaltsangabe

List of Tables List of Figures Foreword Preface 1. General Introduction 2. Overview of Price and Non-Price Competition 3. Consumption Aspects: Empirical Findings 4. Production Aspects: Employment, Manpower and Productivity 5. Distribution Aspects of the Industry 6. Printing and Publishing 7. Internet Technological Aspects of the Industry Conclusion References