Rock Your Business - Wagner-Stafford, Boni; Wagner-Stafford, John
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Want to run your own small business? Become self-employed? Freelance full-time, or work as an iPro (independent professional)? You're not alone. The rise in self-employment, including freelancing, is altering the economies of countries like Canada, the UK, EU member countries, and the US. Soon, you-along with the majority of the global workforce-will need at least some understanding of how to run a business. Because your livelihood will depend on it. Award-winning former journalist Boni Wagner-Stafford and serial entrepreneur John Wagner-Stafford, co-founders of Ingenium Books, help you…mehr

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Produktbeschreibung
Want to run your own small business? Become self-employed? Freelance full-time, or work as an iPro (independent professional)? You're not alone. The rise in self-employment, including freelancing, is altering the economies of countries like Canada, the UK, EU member countries, and the US. Soon, you-along with the majority of the global workforce-will need at least some understanding of how to run a business. Because your livelihood will depend on it. Award-winning former journalist Boni Wagner-Stafford and serial entrepreneur John Wagner-Stafford, co-founders of Ingenium Books, help you explore what it takes to work for yourself rather than someone else, including how to find your business idea and who might benefit. You'll also learn: • How your why and your purpose set you apart from competitors • Which legal matters to address head on and how to choose the right business structure • What to do about intellectual property, systems, hiring, and meetings • Tips for cash flow management, productivity, and how and when to ditch bad customers • Everything that goes into creating great brand content that connects • How to tell it's the right time to grow your business and when to sell, and • What to watch for when you're working too long and too hard and you need to take a break. Boni and John's business and life experience have taught them that you can do what you want and that anything is possible; that convention and conformity are not always a good thing. They aim to help you embrace your own independent nature, get things done faster, better, open new markets, take responsibility, rise from failures, make a significant contribution to the global economy… and Rock Your Business.
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Autorenporträt
Boni Wagner-Stafford is publisher at Ingenium Books, a hybrid publishing house that publishes the stories behind the news: stories that awe, inspire, enlighten, and challenge... that show how to transform our relationships, bodies, health, finances, businesses, or ourselves... that build trust in the universe... that demonstrate our innate resilience...and that prompt us to re-think what's possible. She's also author of "The Best Memoir: How to Write It When You Don't Know How." As an award-winning former Canadian journalist, working under the names Boni Fox and Boni Fox Gray, Boni covered politics, government, social and economic policy, health care, organized crime, fires, floods, and extreme weather, because even in thsse days every reporter had too cover wild weather. She won several Canadian Association of Broadcaster (CAB) awards and a Jack Webster Award for best documentary. Boni also held senior management roles in government where she was responsible for media relations and strategic communications planning. There she worked on, or was responsible for, sub-national budget documents, policy white papers, and other public-facing reports. Boni has been at the controls of a helicopter, canoed in the wild backcountry of Northern Ontario, jumped out of an airplane (twice), been skiing in the Rocky Mountains, and hitchhiked across British Columbia (much to her parents' chagrin). Boni has moved more than 50 times, lived in 17 different cities/towns in Canada and Mexico and France, including three years living full-time on her sailboat, Ingenium. She lives in Puerto Vallarta, Mexico.