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In order to diversify its activities to revitalize its economy, Morocco has focused on the industrialization of the country and launched the "National Pact for Industrial Emergence" which aims to install Integrated Industrial Platforms (IIP) which are poles of competitiveness in the Moroccan way, with the aim of forming business ecosystems capable of attracting FDI through various incentives, and where the interaction between actors requires a relational dynamic based on trust. In this paper, we study this relational dynamic that highlights the role of trust in the attractiveness of the…mehr

Produktbeschreibung
In order to diversify its activities to revitalize its economy, Morocco has focused on the industrialization of the country and launched the "National Pact for Industrial Emergence" which aims to install Integrated Industrial Platforms (IIP) which are poles of competitiveness in the Moroccan way, with the aim of forming business ecosystems capable of attracting FDI through various incentives, and where the interaction between actors requires a relational dynamic based on trust. In this paper, we study this relational dynamic that highlights the role of trust in the attractiveness of the territory and in particular the emergence of Tangier as an automotive cluster.
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Autorenporträt
Sabrine Belqasmi is a PhD student at the National School of Commerce and Management (ENCG) of Tangier, and a member of the Research Laboratory in Strategy, Management and Governance. She obtained a basic degree in Economics and Management from the multidisciplinary faculty of Tetouan, and a Master's degree in Finance, Accounting, Audit and Control.