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This definitive guidebook on the coaching process has been fully updated with a new introduction by the author. Written exclusively for sales managers it offers a brief, concise primer with the fundamentals, nuances, examples, and tools needed for moving fast from boss to coach.

Produktbeschreibung
This definitive guidebook on the coaching process has been fully updated with a new introduction by the author. Written exclusively for sales managers it offers a brief, concise primer with the fundamentals, nuances, examples, and tools needed for moving fast from boss to coach.
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Autorenporträt
Linda Richardson is presidetn of The Richardson Company, sales and leadership consultants to business. She teaches at the University of Pennsylvania's Wharton School and is the author of Selling By Phone, Stop Telling, Start Selling; and Winning Group Sales Presentations.