STOP TRYING TO CLOSE THE SALE! Do you want to win more business? It's time for a shift in your perspective. Quit looking at sales as just a transaction. In an uncertain world filled with unrealistic goals, aggressive quotas, and impersonal sales tactics, the key to your sales success begins by connecting with your customer and their story to unlock the opportunity your solution may bring to their biggest need. WITHOUT A CONNECTION THERE IS NO RELATIONSHIP Connection is everything. Make sure to value your customer first before addressing how your products or services can provide them value. Once they like doing business with you, they will come back again and again, and refer their friends to you. Understand that your business is so much more than numbers. Transactions alone aren't enough to build a long-term strategy for your business. Your survival begins by building lasting relationships through connection with your prospects and customers. You need to make a connection to build a relationship. Winning new business doesn't have to be hard. In this book, Jimmy Z shows you how to crack the code to connect with your prospects, have a sincere conversation, and earn the opportunity to solve their problem. Open yourself to the strategy that works day after day and year after year. In SALES PERSPECTIVE you'll learn to:Unlock the ESP framework for delivering value, providing unrivaled service, and authentically building trust. Engage the FIVE Cs to stand out from the competition and create a memorable sales experience. Discover the sales strategies that teach your client how to build a partnership with their customers, even when you're not invited to the conversation. Jimmy Zugschwert, an award-winning speaker, author, and sales coach, has spent over four decades helping individuals and organizations elevate their impact by transforming how they connect with customers. Known for his dynamic approach, "Jimmy Z" brings a fresh perspective to sales, empowering teams to convert strategies to tangible results through a simple yet powerful mindset shift. Jimmy and his wife, Nancy, live in Minnesota where they have raised four sons. Learn more at www.JIMMYZSpeaks.com.
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