Zahra Kalatehaei

Selecting Commercialization Strategies for Biotechnology Research

• Broschiertes Buch

Produktbeschreibung

Development new technologies and researches are considered as a vital strategic source and they will not add value to the countries economics unless they become commercialized. So selecting a suitable commercialization strategy is considered as a strategic selection and accordingly the importance of the factors affecting this selection is more obvious. In this study, using a mix method, as well as applying agency theory; firstly, the local Factors Affecting the Selection of Iran special commercialization strategy in 41 young biotechnology companies were identified through interview and then a questionnaire was prepared integrating these factors and the factors extracted from the existing literature and was distributed among a larger sample in order to obtain the integrity. Finally, after analyzing the questionnaires, the factors affecting the selection of each introduced commercialization strategy were identified.

Produktdetails

• Verlag: LAP Lambert Academic Publishing
• Seitenzahl: 88
• Erscheinungstermin: 23. Mai 2017
• Englisch
• Abmessung: 220mm x 150mm x 6mm
• Gewicht: 149g
• ISBN-13: 9783330089884
• ISBN-10: 3330089881
• Artikelnr.: 48354227

Autorenporträt

Zahra Kalatehaei¿s field of specialty is commercialization of high technologies and her research interests include commercialization and technology exploitation. The present book is a summary of the author¿s two-year studies on commercialization strategies and factors influencing the selection of them in the biotechnology industry.