Service Quality Assessment of Higher Education Institutes - Patel, Baxis Kumar;Patel, Vinod
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This book covers services quality assessment of Selected Indian Higher education institution by using one of the standard scales of service quality measurement SERVQUAL, developed by A. Parasuraman, Valarie A. Zeithaml and Len Berry. This book is a representation of systematic investigation undertaken during obtaining research degree with its prespecified scope. This book is comprised of seven chapters.

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Produktbeschreibung
This book covers services quality assessment of Selected Indian Higher education institution by using one of the standard scales of service quality measurement SERVQUAL, developed by A. Parasuraman, Valarie A. Zeithaml and Len Berry. This book is a representation of systematic investigation undertaken during obtaining research degree with its prespecified scope. This book is comprised of seven chapters.
Autorenporträt
Dr. Baxis Patel is presently working as an Assistant Professor of Marketing and Research Methodology subjects in D. R. Patel & R. B. Patel Commerce College and B. C. Patel BBA College, Surat affiliated to Veer Narmad South Gujarat University (VNSGU), Gujarat, India. He has more than 14 years of experience.