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The book "Service Quality in Retail Banking in Jharkhand state" is the pilot research of academic project which explains the identification and review of the key dimensions of service quality in retail banking and to find out ways for the improvement of service quality of these banks. It consists of brief description of key dimensions of banking services which measures the quality of services provided by major commercial banks in Jharkhand state.

Produktbeschreibung
The book "Service Quality in Retail Banking in Jharkhand state" is the pilot research of academic project which explains the identification and review of the key dimensions of service quality in retail banking and to find out ways for the improvement of service quality of these banks. It consists of brief description of key dimensions of banking services which measures the quality of services provided by major commercial banks in Jharkhand state.
Autorenporträt
Dr. Rajesh Kumar ist außerordentlicher Professor an der Chitkara University, Punjab. Sein Interessengebiet umfasst Werbung, Branding und Dienstleistungsmarketing. Er hat 5 Jahre Lehrerfahrung. Er hat in verschiedenen referierten nationalen und internationalen Fachzeitschriften veröffentlicht.