Shimla ¿ A Retrospective Study of Mountain Tourism - Batra, Adarsh
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Originally, a small town tucked away in the lap of Himalayas, its picturesque beauty has caught the British fancy who developed it into a summer resort to escape the heat of the plains. The essential pedestrian character of Shimla, its verdant and tranquil mountainsides, and quaint buildings were what made Shimla a jewel in the crown of hill stations in India. In 1864, Shimla was officially declared the Summer Capital of British India. The objective of this study is to gain an insight into the perspectives of all tourism stakeholders on environmental problems faced by Shimla and suggests an…mehr

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Produktbeschreibung
Originally, a small town tucked away in the lap of Himalayas, its picturesque beauty has caught the British fancy who developed it into a summer resort to escape the heat of the plains. The essential pedestrian character of Shimla, its verdant and tranquil mountainsides, and quaint buildings were what made Shimla a jewel in the crown of hill stations in India. In 1864, Shimla was officially declared the Summer Capital of British India. The objective of this study is to gain an insight into the perspectives of all tourism stakeholders on environmental problems faced by Shimla and suggests an eco-friendly action plan for different levels and scales. The book of five chapters include Introduction (chapter 1), review of relevant literature (chapter 2), nature, extent and growth of tourism in Himachal Pradesh (chapter 3), collection and analysis of data (chapter 4) and conclusion and recommendations (chapter 5). This book on sustainable mountain tourism in Shimla provides researchers,academicians, students of tourism & travel programs, tourism practitioners and planners a one-stop reference for the topic.
Autorenporträt
Dr. Adarsh Batra holds MSc(Physics)MTA(Tourism Administration)& PHD(Tourism)from Kurukshetra University, Kurukshetra, India. Began academic career as a tourism lecturer in India(1995-2001) before coming to Bangkok, Thailand, as a Visiting Professor in Tourism in 2001. Research interests are in Sustainable Tourism Development and Service Marketing.