Shooting for the Stars - Danne, Richard
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This Shooting for the Stars book is a celebration of timeless design. >Each design example is dated so one can appreciate the longevity of the work. In addition, the book contains many stories of how the projects evolved, some in unique and surprising ways. i.e.: NASA where we presented only a single Logo solution, but with multiple supporting applications; Or this author being stranded after a presentation in Saudi Arabia, with a full lock-down of airspace. Other stories have a decided teaching role and offer counterpoint to the diverse design presentations. There is also much about Danne's…mehr

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Produktbeschreibung
This Shooting for the Stars book is a celebration of timeless design. >Each design example is dated so one can appreciate the longevity of the work. In addition, the book contains many stories of how the projects evolved, some in unique and surprising ways. i.e.: NASA where we presented only a single Logo solution, but with multiple supporting applications; Or this author being stranded after a presentation in Saudi Arabia, with a full lock-down of airspace. Other stories have a decided teaching role and offer counterpoint to the diverse design presentations. There is also much about Danne's design leadership and service, a commitment which goes well beyond his own practice, for the good of all. Simply put, it's an animated long view of our graphic [visual] design profession, its history and evolution.
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Autorenporträt
Richard Danne is well-known as Design Director of the iconic 1975 NASA redesign program; Was President of AIGA, founding President of AIGA/NY; U.S. President of AGI; A design consultant to FAA, Fashion Institute, AT&T, Paramount Pictures, Seagram; Enjoyed a six-decade independent career; Won three U.S. Presidential Awards.