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Are Americans obsessed with shopping? Shop 'til You Drop is a lively look at our consumer culture and its role in our everyday lives and society. Arthur Asa Berger considers the sacred roots of consumer culture, the demographics of consumption, theories about competing cultures, and the semiotics of shopping. Accessibly written and entertaining, this book is ideal for courses in cultural studies, advertising, and American studies, as well as for anyone curious about our nation's drive to consume.

Produktbeschreibung
Are Americans obsessed with shopping? Shop 'til You Drop is a lively look at our consumer culture and its role in our everyday lives and society. Arthur Asa Berger considers the sacred roots of consumer culture, the demographics of consumption, theories about competing cultures, and the semiotics of shopping. Accessibly written and entertaining, this book is ideal for courses in cultural studies, advertising, and American studies, as well as for anyone curious about our nation's drive to consume.
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Autorenporträt
Arthur Asa Berger is Professor Emeritus at San Francisco State University, where he taught for 38 years. He is the author of numerous books and articles on tourism, media, popular culture and everyday life. Among his books on tourism are Vietnam Tourism, Thailand Tourism, The Golden Triangle, Deconstructing Travel and Bali Tourism. He has lectured in more than a dozen countries and his books have been translated into nine languages.