Social Change and the Chinese Traveler - Tang, Cam Hong
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Since the introduction of China's Open Door and Reforms Policy in the late 1970s, this most populous nation has undergone significant reforms which have had an enormous impact on its society, driving social changes in a profound and extensive way. As an exploratory study, this research proposes that there is a close relationship between social change and travel development in China where travel decision-making is more influenced by social change (external factors) rather than by their own psychological desire (internal factors). The effect of this proposition is manifested in the development…mehr

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Produktbeschreibung
Since the introduction of China's Open Door and Reforms Policy in the late 1970s, this most populous nation has undergone significant reforms which have had an enormous impact on its society, driving social changes in a profound and extensive way. As an exploratory study, this research proposes that there is a close relationship between social change and travel development in China where travel decision-making is more influenced by social change (external factors) rather than by their own psychological desire (internal factors). The effect of this proposition is manifested in the development of China's outbound travel market over the past two decades. Unlike many other existing literature, this research has chosen to investigate "outbound travel", a form of consumption, against a complicated socio-economic background, rather than taking the consumption boom and the rapid growth of the outbound travel market at face value. While acknowledging the limitations of the study, the researcher believes that the findings would make a significant contribution to existing knowledge, as well as highlighting future research opportunities for cross-disciplinary study.
Autorenporträt
A Chinese-Vietnamese refugee in 1979, Cam Hong Tang has obtained her Ph.D and two Masters of Arts degrees in Melbourne. Cam has a strong interest in tourism and Chinäs development. As a qualified translator and inbound tour operator, Cam has the opportunities to observe how Chinäs outbound tourism has evolved.