Social Marketing and Dentistry - Das, Diptajit;Jnaneswar, Avinash;Suresan, Vinay
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The application of social marketing in oral health and dentistry as a whole brings a new concept to the forefront as this section is emerging and has not been analyzed in depth. This book discusses in depth the historical perspective outlining the emergence of social marketing, its application in the field of public health through various initiatives targeting health promotion, disease prevention and health protection. Social marketing in the field of dentistry has found applications in oral health education and oral cancer screening.

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Produktbeschreibung
The application of social marketing in oral health and dentistry as a whole brings a new concept to the forefront as this section is emerging and has not been analyzed in depth. This book discusses in depth the historical perspective outlining the emergence of social marketing, its application in the field of public health through various initiatives targeting health promotion, disease prevention and health protection. Social marketing in the field of dentistry has found applications in oral health education and oral cancer screening.
Autorenporträt
The author, Diptajit Das, has completed his graduation from WBUHS, Kolkata and post graduation in the speciality of Public Health Dentistry from KIIT University, Bhubaneswar.