High Quality Content by WIKIPEDIA articles! Social statistics is the use of statistical measurement systems to study human behavior in a social environment. This can be accomplished through polling a particular group of people, evaluating a particular subset of data obtained about a group of people, or by observation and statistical analysis of a set of data that relates to people and their behaviors. Social scientists use social statistics for many purposes, including (but not limited to): 1) the evaluation of the quality of services available to a particular group or organization, 2) analyzing behaviors of groups of people in their environment and special situations, and 3) determining the wants or needs of people through statistical sampling.