"Walker McKay machetes through the tangle of tired sales myths, clearing a path toward the truth about what really boosts the bottom line and why. Some Will. Some Won't. So What. Who's Next? is an entertaining read that delivers tangible results." -CARLY EVANS, Brand Strategist "This book is brilliant. Walker gives a giant middle finger to 97% of the crappy, sleazy sales advice you've been sold your whole life. Sales is not about convincing someone to buy something they don't want or need. It's about you, the salesperson, quickly identifying clients you feel honored to serve and whose problems…mehr
"Walker McKay machetes through the tangle of tired sales myths, clearing a path toward the truth about what really boosts the bottom line and why. Some Will. Some Won't. So What. Who's Next? is an entertaining read that delivers tangible results." -CARLY EVANS, Brand Strategist "This book is brilliant. Walker gives a giant middle finger to 97% of the crappy, sleazy sales advice you've been sold your whole life. Sales is not about convincing someone to buy something they don't want or need. It's about you, the salesperson, quickly identifying clients you feel honored to serve and whose problems you are uniquely positioned to solve. This book, like its author, is empathetic, honest and surprisingly delightful." -KASEY JONES, Strategist, Creator and Coach, A Better Jones and Solo Millionaire "Some Will. Some Won't. So What. Who's Next? is NOT the right book for everyone. But if you have an offbeat sense of humor, don't mind a few F-bombs and want to grow your business using a proven process, then this is the book for you." -BRUCE WILLIAMS, retired Vice President, BB&T Insurance "Walker has an uncanny ability to shift your approach from self-centered sales hero to client-focused guide. Clients trust the latter. Walker's approach will slap you across the face with a truth you never realized." -PEYTON BRYANT, Managing Partner, Trinity PartnersHinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.
Walker McKay is the Founder and Principal of McKay Consulting Group LLC, and creator of the No BS Sales System(TM).Walker believes that sales is the art of telling the truth and being transparent and the science of getting your prospect to do the same. He says "no" is his second favorite word and he hears it all the time.He has been calling, networking and asking for referrals for over 35 years and training high producing salespeople for over 20. He's worked with hundreds of B2B sales teams to quickly disqualify deals that aren't the right fit, to close the right ones faster than anyone ever expected and to get better margins than any of their competitors.He is a lifelong salesperson, coach and the creator of the No BS Sales School, where he trains his clients to use his proven and customizable sales process to exceed sales targets, grow revenue, and gain the respect they deserve.Walker has been married to his wife Sally for 25 years and they have two sons, Walker III and Mitchell. He is the host of the No BS Sales School podcast found wherever you get your podcasts. You can also follow Walker on Facebook, LinkedIn and Twitter.Walker would like to thank his friend and editor, Logan Ward, and the talented team at 1106 Design for helping make this book a reality.Drop him a note at walker@walkermckay.com.
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