This text addresses the phenomenon of personalism as a management culture in sports organizations in the province of San Luis. Argentina in the last thirty years. The objective is to present a descriptive and preliminary analysis of the organizational phenomenon that we consider has been deployed in the province of San Luis, emphasizing the analysis of personalistic management in some of these organizations, the individualistic action of their leaders and the characteristics of their organizational culture. On the other hand, it is made visible that the action of the leadership in civil society organizations provides public visibility. some power and a possible political projection for the leaders.