Broschiertes Buch

Sports Public Relations

Beschreibung

"Recognizing and emphasizing business and sociocultural influences, Sports Public Relations is a timely and unique examination of public relations in the sport industry. Along with providing a broad and well-researched theoretical foundation, L'Etang embeds throughout the text relevant examples and strategic applications of Sports PR in practice."- Professor Paul M. Pedersen, Indiana University

Autor

Jacquie L¿Etang¿s books and articles have largely focused on historical, historiographical and critical themes in public relations. Recently retired, her career was spent at the University of Stirling and Queen Margaret University (QMU), Edinburgh. She currently supervises some doctoral students at QMU.

Produktdetails

• Verlag: SAGE Publications Ltd
• Seitenzahl: 212
• Erscheinungstermin: 13. Dezember 2013
• Englisch
• Abmessung: 235mm x 191mm x 12mm
• Gewicht: 406g
• ISBN-13: 9781412936194
• ISBN-10: 1412936195
• Artikelnr.: 38556576