David Lavinsky

Start at the End

• Gebundenes Buch

Produktbeschreibung

Re-focus your business plan and achieve the success your business deserves

Business owners, and their teams, often lose their way in the midst of the day-to-day stress of generating sales and profits. Whether your goal is selling millions of your product, expanding operations to a new location, or generating more profits, Start at the End offers a unique approach and action steps for business owners and entrepreneurs to redevelop your business plan and achieve ultimate success. You'll learn how to re-create your long-term vision and then make continuous progress in achieving that vision while continuing to hit your short-term goals. Start at the End offers inspiring stories of other entrepreneurs who have achieved significant success in this area, as well as easy-to-follow exercises and next steps.
Shows how to develop a realistic business and financial model based on market data
Explains how to identify and pursue new opportunities, raise capital, and build growth strategies

Start at the End gives business owners a chance to take a step back, re-evaluate your business, and redesign your business plan to achieve the success you dreamed of when you first launched your company.

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Produktdetails

• Verlag: Wiley & Sons
• 1. Auflage
• Seitenzahl: 240
• Erscheinungstermin: 19. November 2012
• Englisch
• Abmessung: 222mm x 145mm x 17mm
• Gewicht: 371g
• ISBN-13: 9781118376768
• ISBN-10: 1118376765
• Artikelnr.: 36161904

Autorenporträt

DAVE LAVINSKY is the cofounder of Growthink, a consultancy that helps entrepreneurs and business owners identify and pursue new opportunities, develop new business plans, raise capital, and build growth strategies. Over the past decade, Growthink has helped thousands of companies develop business plans and achieve massive growth. Personally, Dave has guest lectured at top universities, developed more than 100 business plans, and has written hundreds of articles on entrepreneurship, business planning, and raising capital. He is also a successful serial entrepreneur, having started and exited multiple Internet and product-focused ventures.

Inhaltsangabe

Introduction ix
Chapter 1 The End of Your Business 1
Chapter 2 Confirming the Opportunity 15
Chapter 3 Goals and Milestones 27
Chapter 4 Achieving Your Financial Metric Goals 37
Chapter 5 Achieving Your Business Asset Goals 47
Chapter 6 Systematizing Your Business 57
Chapter 7 How to Out-Market Your Market 73
Chapter 8 Securing and Locking Up Your Customers 89
Chapter 9 Developing Your HR Plan 117
Chapter 10 Documenting Your Strategic Plan 133
Chapter 11 How to Progress Even Faster 145
Chapter 12 Becoming a Better Leader 167
Chapter 13 Multiplier Tactics 187
Conclusion 205
Acknowledgments 209
About the Author 213
Index 215