Continuing his ongoing social critique, Henry Giroux now looks at the way corporate culture is encroaching on the lives of children by exploring three myths prevalent in our society: that the triumph of democracy is related to the triumph of the market; that children are unaffected by power and politics; that teaching and learning are no longer linked to improving the world. Looking at childhood beauty pageants, school shootings and the omnipresent nihilistic chic of advertising, Giroux paints a disturbing picture of the world surrounding our children. Ultimately, he turns to the work of Antonio Gramsci, Paulo Freire and Stuart Hall for lessons about how we can reinstitute a realistic childhood for our children.