This book provides a framework and tools to convert retailing conceptsâ from shopping to fulfillment. It is indispensable for all airline executives and senior managers, as well as airline and airport commercial managers. It will also be enormously beneficial for retailers dealing with airlines and airports.
This book provides a framework and tools to convert retailing conceptsâ from shopping to fulfillment. It is indispensable for all airline executives and senior managers, as well as airline and airport commercial managers. It will also be enormously beneficial for retailers dealing with airlines and airports.Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.
Nawal K. Taneja, whose experience in the aviation industry spans more than five decades, has worked for and advised worldwide major airlines and related aviation C-Suites and their Boards. He is a Fellow of the Royal Aeronautical Society of Great Britain. He currently serves as an Executive-in-Residence at both the Fisher College of Business and the College of Engineering at the Ohio State University.
Inhaltsangabe
List of Illustrations About the Author Forewords 1 Introduction 2 Managing challenges to retailing air travel solutions 3 Developing solution mindsets for offers fulfillment and loyalty 4 Revitalizing the airline product-brand-distribution-loyalty relationship 5 Teaming up with airports to create optimal outcomes 6 Building new capabilities to seize new opportunities 7 Transforming to be ahead of opportunities 8 Thought leadership pieces Index
List of Illustrations About the Author Forewords 1 Introduction 2 Managing challenges to retailing air travel solutions 3 Developing solution mindsets for offers fulfillment and loyalty 4 Revitalizing the airline product-brand-distribution-loyalty relationship 5 Teaming up with airports to create optimal outcomes 6 Building new capabilities to seize new opportunities 7 Transforming to be ahead of opportunities 8 Thought leadership pieces Index
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