Thought-provoking, insightful analysis examining social dimension of strategic alliances based on in-depth biotechnology case studies.Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.
Mark de Rond is Lecturer in Enterprise Studies at the Judge Institute of Management Studies, University of Cambridge.
Inhaltsangabe
Foreword A. Huff Preface: By way of introduction 1. Paradoxes of alliance life 2. The context of drug discovery 3. Case study 1: Rummidgen and plethora 4. Case study 2: Cambiogen and plethora 5. Case study 3: Bionatura and pflegum-courtal 6. Putting two and two together: Revisiting theory and practice 7. Strategy, structure, and structuration: The general in the particular 8. The hedgehog and the fox: The particular in the general 9. The legitimacy of messiness Appendix: A few words on methodology.
Foreword A. Huff Preface: By way of introduction 1. Paradoxes of alliance life 2. The context of drug discovery 3. Case study 1: Rummidgen and plethora 4. Case study 2: Cambiogen and plethora 5. Case study 3: Bionatura and pflegum-courtal 6. Putting two and two together: Revisiting theory and practice 7. Strategy, structure, and structuration: The general in the particular 8. The hedgehog and the fox: The particular in the general 9. The legitimacy of messiness Appendix: A few words on methodology.
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