Strategic Communication at Work presents a holistic framework based on identifying a desired outcome and aligning all communication behavior to achieve success through expressing ideas congruently, interacting purposefully, connecting with others, and enhancing credibility.
Strategic Communication at Work presents a holistic framework based on identifying a desired outcome and aligning all communication behavior to achieve success through expressing ideas congruently, interacting purposefully, connecting with others, and enhancing credibility.
Diane Lennard, PhD, is a Professor of Management Communication at Stern School of Business, New York University, USA. She is also the founder of Lennard & Company, an international coaching and consulting firm specializing in experiential learning programs for business executives, educators, consultants, and other professionals.
Inhaltsangabe
Part I: Perspectives 1. The Impact Paradigm - What It Is 2. Communication Contexts Part II: Purpose 3. Impact - Why It Matters 4. Common Concerns of Communicators Part III: Practice 5. TIP Practice - How It Works 6. Coaching for Impact
Part I: Perspectives 1. The Impact Paradigm - What It Is 2. Communication Contexts Part II: Purpose 3. Impact - Why It Matters 4. Common Concerns of Communicators Part III: Practice 5. TIP Practice - How It Works 6. Coaching for Impact
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