17,95 €
inkl. MwSt.
Versandkostenfrei*
Versandfertig in über 4 Wochen
  • Broschiertes Buch

Essay aus dem Jahr 2011 im Fachbereich BWL - Unternehmensführung, Management, Organisation, Note: 1,7, Leuphana Universität Lüneburg (Innovation Management), Sprache: Deutsch, Abstract: In this paper we want to review the article of Burgelman (2008): Strategic Consequences of Co-Evolutionary Lock-In: Insights from A Longitudinal Process Study. Starting by briefly stating the essential insights from this article, we will then continue with a critique on the main statements of Burgelman and his article in general. Finally, we will discuss possible implications of the concept of…mehr

Produktbeschreibung
Essay aus dem Jahr 2011 im Fachbereich BWL - Unternehmensführung, Management, Organisation, Note: 1,7, Leuphana Universität Lüneburg (Innovation Management), Sprache: Deutsch, Abstract: In this paper we want to review the article of Burgelman (2008): Strategic Consequences of Co-Evolutionary Lock-In: Insights from A Longitudinal Process Study. Starting by briefly stating the essential insights from this article, we will then continue with a critique on the main statements of Burgelman and his article in general. Finally, we will discuss possible implications of the concept of coevolutionarylock-in and introduce the case of General Motors as another example where the concept of coevolutionary lock-in might be suitable.