Simone P. Joyaux

Strategic Fund Development, + Website

Building Profitable Relationships That Last

• Gebundenes Buch

Produktbeschreibung

The completely revised and expanded edition of a fundraising classic Strategic Fund Development became an instant classic the day the first edition was released. Now in this expanded third edition, it has been revised cover-to-cover with relevant new information and useful new tools and resources.

The book addresses the needs for fundraisers of every level of expertise. Experienced development officers find this an invaluable reference tool for educating their colleagues and boards. New fundraisers get firm grounding in best practice and what it really takes to do this work. Executive directors learn how fundraising fits into the organization and what it takes to make fundraising productive.

- Contains in-depth analysis about what makes organizations effective, including things like leadership, organizational culture, decision-making processes, systems thinking, and well-managed change

- Offers comprehensive strategic planning insights, with detailed steps, sample research tools, retreat agendas, and complete plans

- Includes the same tools and resources for fundraising planning

This updated classic provides essential insights, with an extra bonus: purchasers get exclusive access to a website of tools and resources.

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Produktdetails

• Verlag: Wiley & Sons
• 3. Aufl.
• Seitenzahl: 432
• Erscheinungstermin: 29. März 2011
• Englisch
• Abmessung: 259mm x 186mm x 36mm
• Gewicht: 925g
• ISBN-13: 9780470888513
• ISBN-10: 0470888512
• Artikelnr.: 32460283

Autorenporträt

SIMONE P. JOYAUX, ACFRE, is recognized internationally as a speaker, author, and consultant. Her firm, Joyaux Associates, provides fundraising and organizational development services. She is the author of Keep Your Donors: The Guide to Better Communications and Stronger Relationships (Wiley). A frequent conference speaker, Ms. Joyaux also publishes an e-newsletter and writes a weekly blog on her website. In addition, she is a web columnist for the Nonprofit Quarterly. Visit simonejoyaux.com for more information.

Inhaltsangabe

Foreword xi
Preface: Do You Need This Book? xiii
Acknowledgments xvii
About the Author xix
Chapter 1 Let's Start Here: An Important Introduction 1
Chapter 2 Positioning Your Organization to Survive and Thrive: The Four
Relationships That Are Critical to Effective and Productive Fund
Development (and Healthy Organizations) 21
Chapter 3 The First Relationship-Within Your Organization: Creating the
Infrastructure That Produces a Healthy Organization 41
Chapter 4 The Fund Development Professional: Choosing Your
Road-Organizational Development Specialist or Just Another Fundraising
Technician 105
Chapter 5 The Art of Leadership: A Critical Element of the First
Relationship-Within Your Organization 125
Chapter 6 The Second Relationship-With Your Community: Ensuring Your
Organization's Relevance through Strategic Planning 161
Chapter 7 The Third Relationship-With Your Constituents: Nurturing
Relationships to Build Loyalty 221
Chapter 8 The Fourth Relationship-With Your Volunteers: Enabling Them to
Take Meaningful Action on Behalf of Your Organization 293
Entr'acte: Bridging the Gap 335
Chapter 9 Creating the Most Effective Fund Development Plan for Your
Organization: A Plan That Produces Ownership and Results 337
Chapter 10 Going Back to the Beginning: In Conclusion 367
List of Appendices on the Companion Website 369
Notes 373
Index 391