This vital volume clearly explains cutting-edge theories and views on strategic management in applied management fundamentals in the hospitality and tourism industry. The author discusses the latest in strategic thinking and provides information on implementing models within specific contexts.
This vital volume clearly explains cutting-edge theories and views on strategic management in applied management fundamentals in the hospitality and tourism industry. The author discusses the latest in strategic thinking and provides information on implementing models within specific contexts.Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.
Vincent Sabourin, PhD, is a full professor of strategic management and international business at the School of Management of the University of Quebec in Montreal, Canada, where he teaches various levels of executive MBA courses and strategic management. He was the Founding Director of the Department of Strategy, Social and Environmental Responsibility and has been a commissioner of the University's Academic Affairs Commission. He is the chairman of the nonprofit organization Consortium Innovation, a collaborative network in the area of innovation and management. As a strategy expert, he advises governments and businesses. He has been invited to be a distinguished speaker at international conferences and has published several books, book chapters, academic articles, and proceedings in the field of strategic management and tourism. Professor Sabourin holds a diploma in industrial psychology from McGill University, a master¿s degree in administration from HEC Montreal, and a doctorate (PhD) in planning and strategic management at McGill University.
Inhaltsangabe
1. Strategic Concepts and Perspectives in the Hospitality and Tourism Industry 2. Definition of the Strategic Scope of the Business in the Hospitality and Tourism Industry 3. The Strategic System and Costs Advantages in the Hospitality and Tourism Industry 4. Strategic Market Positioning and the Industry Structure 5. Market Competitive Dynamic in the Hospitality and Tourism Industry 6. Competitive Market Strategies in the Hospitality and Tourism Industry 7. The Organization: Structural, Cultural, and Individual Characteristics
1. Strategic Concepts and Perspectives in the Hospitality and Tourism Industry 2. Definition of the Strategic Scope of the Business in the Hospitality and Tourism Industry 3. The Strategic System and Costs Advantages in the Hospitality and Tourism Industry 4. Strategic Market Positioning and the Industry Structure 5. Market Competitive Dynamic in the Hospitality and Tourism Industry 6. Competitive Market Strategies in the Hospitality and Tourism Industry 7. The Organization: Structural, Cultural, and Individual Characteristics
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