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An exciting textbook that explains principles and techniques that firms can use to ensure continuous and successful innovation.

Produktbeschreibung
An exciting textbook that explains principles and techniques that firms can use to ensure continuous and successful innovation.
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Autorenporträt
Pascal Le Masson is Professor of Design, Innovation and Management at Mines ParisTech. He is a professor of the Chair of Design Theory and Methods for Innovation and the head of the Engineering Design and Management Curricula. His work focuses on the management of innovative design capabilities. He is working with leading companies in innovation management (such as Renault, STmicroelectronics, Dassault Systèmes, Saab Aerospace, Schlumberger, Vallourec-Mannesmann and Areva), in partnerships with a number of leading universities, including Chalmers University of Technology, Aachen RWTH, Stanford University, Carnegie Mellon and Tel Aviv University.