Andere Kunden interessierten sich auch für
![Strategic Management]( "Strategic Management")
Strategic Management58,99 €![Managing and Organizations]( "Managing and Organizations")
Managing and Organizations70,99 €![Managing and Organizations]( "Managing and Organizations")
Managing and Organizations59,99 €![Knowledge Management]( "Knowledge Management")
Knowledge Management59,99 €![Knowledge Management]( "Knowledge Management")
Knowledge Management178,99 €![Entrepreneurship]( "Entrepreneurship")
Entrepreneurship50,99 €![Marketing Strategy & Management]( "Marketing Strategy & Management")
Marketing Strategy & Management136,99 €
In the quest for competitive advantage, navigating change can be daunting. Following a unique, four-part structure focussing on and confronting strategic issues, sensing opportunities and threats, choosing strategies and transforming organizations, this essential textbook offers a fresh and provocative perspective on strategic management.
Strategic Management is an outstanding textbook for strategy students at all stages of learning. The book is written in an engaging and accessible style, and concepts and frameworks are clearly illustrated through a series of contemporary case vignettes. . . I recommend Strategic Management to anyone seeking a systematic and pragmatic approach to learning how to manage strategically and shape competitive advantage in an unpredictable and rapidly changing world.
Professor Thomas C. Lawton
Editor-in-Chief, Long Range Planning
University College Cork, Ireland
Brunel University London, UK
Dartmouth College, USA
Professor Thomas Lawton - Review 20240812
Professor Thomas C. Lawton
Editor-in-Chief, Long Range Planning
University College Cork, Ireland
Brunel University London, UK
Dartmouth College, USA
Professor Thomas Lawton - Review 20240812
Strategic Management is an outstanding textbook for strategy students at all stages of learning. The book is written in an engaging and accessible style, and concepts and frameworks are clearly illustrated through a series of contemporary case vignettes. . . I recommend Strategic Management to anyone seeking a systematic and pragmatic approach to learning how to manage strategically and shape competitive advantage in an unpredictable and rapidly changing world.
Professor Thomas C. Lawton
Editor-in-Chief, Long Range Planning
University College Cork, Ireland
Brunel University London, UK
Dartmouth College, USA
Professor Thomas Lawton - Review 20240812
Professor Thomas C. Lawton
Editor-in-Chief, Long Range Planning
University College Cork, Ireland
Brunel University London, UK
Dartmouth College, USA
Professor Thomas Lawton - Review 20240812