This book draws on public relations and development communication insights to build a new community engagement model for public sector organizations who wish to engage with rural communities in developing countries. This thought-provoking book will be of interest to scholars and practitioners of strategic communication and public relations.
This book draws on public relations and development communication insights to build a new community engagement model for public sector organizations who wish to engage with rural communities in developing countries. This thought-provoking book will be of interest to scholars and practitioners of strategic communication and public relations.Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.
Dr. Anne Gregory, Emeritus Professor of Corporate Communication at the University of Huddersfield, is author of over 100 books, book chapters, academic and popular journal articles. Professor Gregory is Adjunct Professor at LSPR Communication and Business Institute, Jakarta, Indonesia and at RMIT University, Melbourne Australia. Professor Gregory is a Board member of the Chartered Institute of Public Relations and serves on its International Committee and AIinPR Panel. She is also a former Chair of the Global Alliance and directed the worldwide work on developing the Global Capability Framework for the public relations and communication management profession. She is Director of Practix Limited a research and training consultancy. Dr Gregory holds the CIPR Sir Stephen Tallents Medal for her outstanding contribution to the profession, the US Institute for Public Relations Distinguished Pathfinder award for research, the Public Relations Society of America's Atlas Award for her international work and the Canadian Public Relations Society's Outstanding Achievement Award. Dr. Gregoria Arum Yudarwati is Professor of Communications, at Universitas Atma Jaya Yogyakarta, Indonesia. Her research interests are on public relations, community engagement, and sustainability communication. Most of her research projects have been recognized and supported by international funders, including Australian Government (1999, 2005, and 2015), British Council, UK (2014 and 2016), Arthur W. Page Center, USA (2015, 2021, and 2022), and the Pulitzer Center, USA (2022). Professor Yudarwati is a senior expert on communication at Kiroyan Partners, a research based public affairs and strategic communications consulting firm in Indonesia. She has also been appointed as the member of UK Research and Innovation (UKRI) International Development Peer Review College, which has enriched her insights on the international development agenda.
Inhaltsangabe
1. Introduction 2. Development Communication 3. Context of the study 4. How the research was undertaken 5. Discovering Community communication preferences and needs. 6. Developing a new Strategic Participatory Communication Framework - a blueprint for empowerment. 7. Applying the participatory model in other contexts 8. Final thoughts
1. Introduction 2. Development Communication 3. Context of the study 4. How the research was undertaken 5. Discovering Community communication preferences and needs. 6. Developing a new Strategic Participatory Communication Framework - a blueprint for empowerment. 7. Applying the participatory model in other contexts 8. Final thoughts
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