Rain Chen

Strategic Uses of the Design Patent

Enhancing Corporate Competitiveness through the Knowledge of Design

• Broschiertes Buch

Produktbeschreibung

In this book, the author elaborates upon the core topic of Design Patent Strategy in four issues that have mostly describedprimarily describe the process of establishing the appropriate operational modes for their specific purposes. Details of these modes are as follows: (1) In Design Protection, a seven- track protection mechanism is constructed to have design knowledge acquire more protectionallow for greater protection of design knowledge; (2) In Design Process, the integration of a systematic design process and a design patent protection mechanism creates a new design procedure that ensures the patentability of design works; (3) In Design Strategy, a strategy is defined via the design patent map, allowing a corporate corporation to convert patent information into a feasible design strategy; (4) In Design Selling, a pattern for merchandising design-related products and services through e-commerce is constructed to realize the possible potential for online sales. The strategic use of design patents is a critical tactic in which a corporate corporation will integrate design and patent knowledge into an effective competitive advantage.

Produktdetails

• Verlag: LAP Lambert Academic Publishing
• Seitenzahl: 140
• Erscheinungstermin: 1. März 2011
• Englisch
• Abmessung: 220mm x 150mm x 9mm
• Gewicht: 227g
• ISBN-13: 9783844311242
• ISBN-10: 3844311246
• Artikelnr.: 33162588

Autorenporträt

Dr. Rain Chen ist außerordentlicher Professor an der Universität Süd-Taiwan (STU), Taiwan. Zwischen 1998 und 2000 war er Patentprüfer beim Amt für geistiges Eigentum von Taiwan (TIPO). Er ist Patentanwalt. Seine Forschungsinteressen umfassen Design-Patente, Design-Strategie und Design-Management.