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Examining some of the new and emerging issues in strategic management, Loizos Heracleous offers a fresh approach to the established ideas of strategy. With an underlying organisational action perspective, he emphasises the importance of organisational culture in realising strategy and applies this to such important new areas as corporate governance and the impact of the Internet on business organisation and activity. Combining original research with thorough surveys of the literature, the book has a strong applied orientation making it ideal for MBA level students, researchers and the more thoughtful practitioner.…mehr

Produktbeschreibung
Examining some of the new and emerging issues in strategic management, Loizos Heracleous offers a fresh approach to the established ideas of strategy. With an underlying organisational action perspective, he emphasises the importance of organisational culture in realising strategy and applies this to such important new areas as corporate governance and the impact of the Internet on business organisation and activity. Combining original research with thorough surveys of the literature, the book has a strong applied orientation making it ideal for MBA level students, researchers and the more thoughtful practitioner.
Autorenporträt
Dr Heracleous is Associate Professor of Corporate Strategy at the School of Business, National University of Singapore.