Henry Mintzberg, Bruce Ahlstrand, Joseph Lampel
Strategy Bites Back
It Is Far More, and Less, than You Ever Imagined
Henry Mintzberg, Bruce Ahlstrand, Joseph Lampel
Strategy Bites Back
It Is Far More, and Less, than You Ever Imagined
- Gebundenes Buch
Produktdetails
- Verlag: Pearson Education
- Seitenzahl: 304
- Englisch
- Abmessung: 234mm x 157mm x 20mm
- Gewicht: 590g
- ISBN-13: 9780273693468
- ISBN-10: 0273693468
- Artikelnr.: 20808112
Henry Mintzberg ist Cleghorn Professor of Management Studies an der McGill University in Montréal. Er gilt als 'Strategie-Papst' und ist einer der bekanntesten Management-Autoren der Welt.
Prof. Dr. Joseph Lampel ist Professor an der University of St. Andrews in Schottland.
Prof. Dr. Joseph Lampel ist Professor an der University of St. Andrews in Schottland.
STRATEGY BITES BACK - CONTENTS
1. What's In A Word?
What's in a Buzzword? Lucy Kellaway
"Eenie, meenie, minie, mo" The Economist
What is Strategy? John Kay
Five Ps for Strategy, Henry Mintzberg
Beware of Strategy A. Inkpen and N. Choudhry
2. Swoted by Strategy
The other Tower of Babel Joseph Lampel
Strategy as a Little Black Dress Jeanne Liedtka
The CEO as Strategist Michael Porter
The manager as Orchestra Conductor?
The Tortoise and the Hare: a fable for senior executives John Kay
Jack's Turn Henry Mintzberg
3 STRATEGY CAREFULLY
The Revolution in Strategic Planning - John Byrne
Jack Welch on Planning - Jack Welch
The Seven Deadly Sins of Planning - I. Wilson
How To Build Scenarios - Lawrence Wilkinson
Forecasting Whoops
Plans in Case you are Stuck Karl Weick
The creation Anonymous
How to Plan A Strategy
Speech of the Second Planning Session of the Eighth Central Committee of
the Communist Party of Canada Mao Tse-tung
Planning and Flexibility- Henry Mintzberg
Management and Magic - M.L.Gimpl and S.R. Dakin
4. FIGURING STRATEGY
Launching Strategy - Henry Mintzberg
Positioning the Derriere (Japanese Masters Get Closer to the Toilet
Nirvana) - James Brooke
The Soft Underbelly of Hard Data - Henry Mintzberg
The glory of numbers
Reversing the Images of the Growth Share Matrix - John Seeger
5. A VISION OF STRATEGY
To see or not to see
Imaging Strategy Henry Mintzberg and Frances Westley
Strategic Thinking as "Seeing" - Henry Mintzberg
Seeing a Symphony
The problem with problems Smullyan
Marketing Myopia - Henry Mintzberg
Recognizing the CEO as an Artist - Patricia Pitcher
Reflections of An Entrepreneur - Richard Branson
Entrepreneurship and Planning - A. Bhide
Managing quietly Henry Mintzberg
What My Mother Taught Me About Strategy - Joseph Lampel
6. INSIDE THE STRATEGISTS HEAD
Biases and Limitations of Judgment: Humans - Spyros G. Makridakis
Biases and Limitations of Judgment: animals
Everything I Need to Know About Strategy I Learned at the National Zoo -
Jeanne Liedtka
The Man Vs the Machine Charles Krauthammer
Think Like a Grandmaster Kotov
The Emperors New Suit - Hans Christian Anderson
Turning Your Business Upside Down (Management expert Gary Hamel talks with
Enrons Ken Lay about what its like to launch a new strategy in the real
world). - Gary Hamel
7. STRATEGY A STEP AT A TIME
Good managers Don't Make Policy Decisions H. Edward Wrapp
Backing into a brilliant strategy
We Need More Flies Making Strategy and Fewer Bees - Gordon Siu
Grow Strategies Henry Mintzberg
Strategies that Learn Gary Hamel
Strategy up and down
Book Review of Robert Burgelman's Strategy as Destiny - H. Schachter
Talk the Walk - Karl Weick
How to fight strategic wars - Napolean and One from Wellington
Looking a few steps back
8. STRATEGY WITH THE GLOVES OFF AND THE HALO ON
Chess In the Real World - Felix Holt
Laws of Power - Robert Greene and Joost Elffers
Planning as Public Relations - Henry Mintzberg
1. What's In A Word?
What's in a Buzzword? Lucy Kellaway
"Eenie, meenie, minie, mo" The Economist
What is Strategy? John Kay
Five Ps for Strategy, Henry Mintzberg
Beware of Strategy A. Inkpen and N. Choudhry
2. Swoted by Strategy
The other Tower of Babel Joseph Lampel
Strategy as a Little Black Dress Jeanne Liedtka
The CEO as Strategist Michael Porter
The manager as Orchestra Conductor?
The Tortoise and the Hare: a fable for senior executives John Kay
Jack's Turn Henry Mintzberg
3 STRATEGY CAREFULLY
The Revolution in Strategic Planning - John Byrne
Jack Welch on Planning - Jack Welch
The Seven Deadly Sins of Planning - I. Wilson
How To Build Scenarios - Lawrence Wilkinson
Forecasting Whoops
Plans in Case you are Stuck Karl Weick
The creation Anonymous
How to Plan A Strategy
Speech of the Second Planning Session of the Eighth Central Committee of
the Communist Party of Canada Mao Tse-tung
Planning and Flexibility- Henry Mintzberg
Management and Magic - M.L.Gimpl and S.R. Dakin
4. FIGURING STRATEGY
Launching Strategy - Henry Mintzberg
Positioning the Derriere (Japanese Masters Get Closer to the Toilet
Nirvana) - James Brooke
The Soft Underbelly of Hard Data - Henry Mintzberg
The glory of numbers
Reversing the Images of the Growth Share Matrix - John Seeger
5. A VISION OF STRATEGY
To see or not to see
Imaging Strategy Henry Mintzberg and Frances Westley
Strategic Thinking as "Seeing" - Henry Mintzberg
Seeing a Symphony
The problem with problems Smullyan
Marketing Myopia - Henry Mintzberg
Recognizing the CEO as an Artist - Patricia Pitcher
Reflections of An Entrepreneur - Richard Branson
Entrepreneurship and Planning - A. Bhide
Managing quietly Henry Mintzberg
What My Mother Taught Me About Strategy - Joseph Lampel
6. INSIDE THE STRATEGISTS HEAD
Biases and Limitations of Judgment: Humans - Spyros G. Makridakis
Biases and Limitations of Judgment: animals
Everything I Need to Know About Strategy I Learned at the National Zoo -
Jeanne Liedtka
The Man Vs the Machine Charles Krauthammer
Think Like a Grandmaster Kotov
The Emperors New Suit - Hans Christian Anderson
Turning Your Business Upside Down (Management expert Gary Hamel talks with
Enrons Ken Lay about what its like to launch a new strategy in the real
world). - Gary Hamel
7. STRATEGY A STEP AT A TIME
Good managers Don't Make Policy Decisions H. Edward Wrapp
Backing into a brilliant strategy
We Need More Flies Making Strategy and Fewer Bees - Gordon Siu
Grow Strategies Henry Mintzberg
Strategies that Learn Gary Hamel
Strategy up and down
Book Review of Robert Burgelman's Strategy as Destiny - H. Schachter
Talk the Walk - Karl Weick
How to fight strategic wars - Napolean and One from Wellington
Looking a few steps back
8. STRATEGY WITH THE GLOVES OFF AND THE HALO ON
Chess In the Real World - Felix Holt
Laws of Power - Robert Greene and Joost Elffers
Planning as Public Relations - Henry Mintzberg
STRATEGY BITES BACK - CONTENTS
1. What's In A Word?
What's in a Buzzword? Lucy Kellaway
"Eenie, meenie, minie, mo" The Economist
What is Strategy? John Kay
Five Ps for Strategy, Henry Mintzberg
Beware of Strategy A. Inkpen and N. Choudhry
2. Swoted by Strategy
The other Tower of Babel Joseph Lampel
Strategy as a Little Black Dress Jeanne Liedtka
The CEO as Strategist Michael Porter
The manager as Orchestra Conductor?
The Tortoise and the Hare: a fable for senior executives John Kay
Jack's Turn Henry Mintzberg
3 STRATEGY CAREFULLY
The Revolution in Strategic Planning - John Byrne
Jack Welch on Planning - Jack Welch
The Seven Deadly Sins of Planning - I. Wilson
How To Build Scenarios - Lawrence Wilkinson
Forecasting Whoops
Plans in Case you are Stuck Karl Weick
The creation Anonymous
How to Plan A Strategy
Speech of the Second Planning Session of the Eighth Central Committee of
the Communist Party of Canada Mao Tse-tung
Planning and Flexibility- Henry Mintzberg
Management and Magic - M.L.Gimpl and S.R. Dakin
4. FIGURING STRATEGY
Launching Strategy - Henry Mintzberg
Positioning the Derriere (Japanese Masters Get Closer to the Toilet
Nirvana) - James Brooke
The Soft Underbelly of Hard Data - Henry Mintzberg
The glory of numbers
Reversing the Images of the Growth Share Matrix - John Seeger
5. A VISION OF STRATEGY
To see or not to see
Imaging Strategy Henry Mintzberg and Frances Westley
Strategic Thinking as "Seeing" - Henry Mintzberg
Seeing a Symphony
The problem with problems Smullyan
Marketing Myopia - Henry Mintzberg
Recognizing the CEO as an Artist - Patricia Pitcher
Reflections of An Entrepreneur - Richard Branson
Entrepreneurship and Planning - A. Bhide
Managing quietly Henry Mintzberg
What My Mother Taught Me About Strategy - Joseph Lampel
6. INSIDE THE STRATEGISTS HEAD
Biases and Limitations of Judgment: Humans - Spyros G. Makridakis
Biases and Limitations of Judgment: animals
Everything I Need to Know About Strategy I Learned at the National Zoo -
Jeanne Liedtka
The Man Vs the Machine Charles Krauthammer
Think Like a Grandmaster Kotov
The Emperors New Suit - Hans Christian Anderson
Turning Your Business Upside Down (Management expert Gary Hamel talks with
Enrons Ken Lay about what its like to launch a new strategy in the real
world). - Gary Hamel
7. STRATEGY A STEP AT A TIME
Good managers Don't Make Policy Decisions H. Edward Wrapp
Backing into a brilliant strategy
We Need More Flies Making Strategy and Fewer Bees - Gordon Siu
Grow Strategies Henry Mintzberg
Strategies that Learn Gary Hamel
Strategy up and down
Book Review of Robert Burgelman's Strategy as Destiny - H. Schachter
Talk the Walk - Karl Weick
How to fight strategic wars - Napolean and One from Wellington
Looking a few steps back
8. STRATEGY WITH THE GLOVES OFF AND THE HALO ON
Chess In the Real World - Felix Holt
Laws of Power - Robert Greene and Joost Elffers
Planning as Public Relations - Henry Mintzberg
1. What's In A Word?
What's in a Buzzword? Lucy Kellaway
"Eenie, meenie, minie, mo" The Economist
What is Strategy? John Kay
Five Ps for Strategy, Henry Mintzberg
Beware of Strategy A. Inkpen and N. Choudhry
2. Swoted by Strategy
The other Tower of Babel Joseph Lampel
Strategy as a Little Black Dress Jeanne Liedtka
The CEO as Strategist Michael Porter
The manager as Orchestra Conductor?
The Tortoise and the Hare: a fable for senior executives John Kay
Jack's Turn Henry Mintzberg
3 STRATEGY CAREFULLY
The Revolution in Strategic Planning - John Byrne
Jack Welch on Planning - Jack Welch
The Seven Deadly Sins of Planning - I. Wilson
How To Build Scenarios - Lawrence Wilkinson
Forecasting Whoops
Plans in Case you are Stuck Karl Weick
The creation Anonymous
How to Plan A Strategy
Speech of the Second Planning Session of the Eighth Central Committee of
the Communist Party of Canada Mao Tse-tung
Planning and Flexibility- Henry Mintzberg
Management and Magic - M.L.Gimpl and S.R. Dakin
4. FIGURING STRATEGY
Launching Strategy - Henry Mintzberg
Positioning the Derriere (Japanese Masters Get Closer to the Toilet
Nirvana) - James Brooke
The Soft Underbelly of Hard Data - Henry Mintzberg
The glory of numbers
Reversing the Images of the Growth Share Matrix - John Seeger
5. A VISION OF STRATEGY
To see or not to see
Imaging Strategy Henry Mintzberg and Frances Westley
Strategic Thinking as "Seeing" - Henry Mintzberg
Seeing a Symphony
The problem with problems Smullyan
Marketing Myopia - Henry Mintzberg
Recognizing the CEO as an Artist - Patricia Pitcher
Reflections of An Entrepreneur - Richard Branson
Entrepreneurship and Planning - A. Bhide
Managing quietly Henry Mintzberg
What My Mother Taught Me About Strategy - Joseph Lampel
6. INSIDE THE STRATEGISTS HEAD
Biases and Limitations of Judgment: Humans - Spyros G. Makridakis
Biases and Limitations of Judgment: animals
Everything I Need to Know About Strategy I Learned at the National Zoo -
Jeanne Liedtka
The Man Vs the Machine Charles Krauthammer
Think Like a Grandmaster Kotov
The Emperors New Suit - Hans Christian Anderson
Turning Your Business Upside Down (Management expert Gary Hamel talks with
Enrons Ken Lay about what its like to launch a new strategy in the real
world). - Gary Hamel
7. STRATEGY A STEP AT A TIME
Good managers Don't Make Policy Decisions H. Edward Wrapp
Backing into a brilliant strategy
We Need More Flies Making Strategy and Fewer Bees - Gordon Siu
Grow Strategies Henry Mintzberg
Strategies that Learn Gary Hamel
Strategy up and down
Book Review of Robert Burgelman's Strategy as Destiny - H. Schachter
Talk the Walk - Karl Weick
How to fight strategic wars - Napolean and One from Wellington
Looking a few steps back
8. STRATEGY WITH THE GLOVES OFF AND THE HALO ON
Chess In the Real World - Felix Holt
Laws of Power - Robert Greene and Joost Elffers
Planning as Public Relations - Henry Mintzberg